Lonely Lingerie
"For women who wear lingerie as a love letter to themselves", is the motto of New Zealand based brand Lonely Lingerie.
They were one of the first brands out there who fostered a positive body image and freedom of self-expressions through lingerie.
View collection
They were one of the first brands out there who fostered a positive body image and freedom of self-expressions through lingerie.
Icone Lingerie
Marion, the founder of Icone Lingerie was working in the music industry in New York before she decided to launch her own label in 2014 and returned to her hometown Paris. Born into a family of corset makers, lingerie became an almost obvious choice. All pieces are designed to bring out the icon that is in every woman, be it Brigitte Bardot, Farah Fawcett, Kate Moss or your mum! As Marion puts it: “More than celebrity, more than glory, being an icon is first and foremost an aura”. Through her unique Parisian approach, Icone Lingerie became a real intimate manifesto for daring women in search of elegance and effortlessness.
View collection
Undress Code
The design process at Undress Code always starts with their muse in mind: The courageous, modern, strong and conscious woman.
Each collection is inspired by artists and music, with every piece designed to be worn on a daily basis, so comfortable, you really have no excuse not to wear it.
With their honest and cheerful approach, Undress Code always puts a smile on your face, and it is no surprise that since their launch in 2015, the Warsaw-based label has become the darling of women around the world.
View collection
Each collection is inspired by artists and music, with every piece designed to be worn on a daily basis, so comfortable, you really have no excuse not to wear it.
With their honest and cheerful approach, Undress Code always puts a smile on your face, and it is no surprise that since their launch in 2015, the Warsaw-based label has become the darling of women around the world.
Fifth Sense Lingerie
After having worked in the Parisian fashion industry for over 17 years, designer Raquel Ovadiya decided to launch something of her own, and shortly after in 2015, Fifth Sense Lingerie was born in Raquel’s Parisian apartment! Today, the brand is based both in Istanbul, Raquel’s hometown and in Paris. Freedom, comfort, and femininity are the core of every collection and make women all over the world fall in love with Fifth Sense Lingerie.
View collection
Else Lingerie
Else Lingerie was launched in Istanbul in 2008 by Ela Onur who grew up among artisans and designers of her family's lingerie business. Else's team are experts in bra fitting and sizing, their designs are known to be beautiful, comfortable and supportive for every size. The unique signature laces as well as the modern vision of femininity made Else Lingerie a brand treasured by women across the globe and became an influencer's favorite.
View collection
Creme Lingerie
Crème Lingerie’s designs stand out with their exquisite embroidery and finest fabrics for the modern woman. Unbinding the aesthetic constraints on what a woman should wear, and allowing her to feel sensual in her own body. The Shanghai-based brand founded by Creme Su who takes a lot of inspiration from her years living in France is all about bringing comfort, happiness, and self-love from the closet to your skin.
View collection
Woron
The two Copenhagen based sisters Anya and Arina Woron started their own lingerie line out of love for slow fashion, sustainable underwear, and everyday essentials.
Or to tell it with Anya’s and Arina’s words: “We believe that most things (in life) can be fixed with a good attitude and some comfy clothes that don’t compromise style and sexiness.
When the underpants aren’t riding up and the bra isn’t chafing or trying to suffocate you, when one’s body just finally says ‘aaaah, I’m good right now’, then it’s as if magic happens”.
View collection
Or to tell it with Anya’s and Arina’s words: “We believe that most things (in life) can be fixed with a good attitude and some comfy clothes that don’t compromise style and sexiness.
When the underpants aren’t riding up and the bra isn’t chafing or trying to suffocate you, when one’s body just finally says ‘aaaah, I’m good right now’, then it’s as if magic happens”.
Lola Wants Lingerie
With Lola Wants, it’s all in the name! “LOLA is just like any other girl. “WANTS” stands for everything – from cashews for dinner to a fancy cocktail party till 4 a.m. And if Lola wants, then it’s possible” is how Sofia and Barbara, the two founders of the brand describe it. They started the Lisbon based label in 2017, after having studied in London. Their colorful and feminine designs find the balance between comfort and sexiness - no surprise Lola Wants became an immediate success!
View collection
Les Filles Lingerie
After studying fashion design in Amsterdam, Saskia, the founder, and designer behind Les Filles decided to return to her hometown of Melbourne and launched her own brand. Les Filles is there to provide you a high fashion, elegant and comfortable sustainable alternative to fast fashion lingerie. Mixed up with a charming vintage vibe, you can’t help but fall in love with this lingerie!
View collection
Sweet Tooth Lingerie
After studying fashion design, Sarah wanted to start her own lingerie label, and out came Sweet Tooth! Starting with an Etsy shop, women immediately fell in love with the popping colors, simple mesh aesthetic and body positive approach.
View collection
Fluxe Designs
Founder and designer Coco created Fluxe Designs out of love for elegant, ultra-comfortable and lightweight lingerie. With its ever-evolving collection of lace bralettes, hipsters and briefs, Fluxe Designs is one of our favorite Australian lingerie labels.
View collection